unique clock in some amazing colour and new look of 2013

colour clock uses changing colours instead of numbers and hands to indicate the time of day.each hour has its own colour that fades gradually into the next.unless you have the colour key nearby,it might not be easy to  tell exactly what time it is.but that seems to be the point of this modernist wristwatch: encouraging us to let go of our obsession with time.the day starts off in the cool blues(midnight)and then slowly transitions through green,yellow,orange,red and so on until all parts of the visible colour spectrum have been displayed.